Audience Development Services

Experienced, Knowledgeable, Innovative. Expertise in Implementation.

Audience Development for IEEE Conferences. Developing the audience covers a large number of activities, approaches & philosophies to boost participation and engagement for a successful event. IEEE MCE provides expertise in growing participation by effectively balance approaches, priorities & audiences. Having a plan with clear goals and reporting on outcomes will help track success on reaching new audiences in an effort to increase registration, participation & brand awareness. Using a blend of marketing and communications comprised of website development, social media, and direct and indirect outreach and advertising to our local and international network of support, we can customize an Audience Development Plan to fit the goals of your conference. This program is available in various tiers based on your needs and resources:

Tiered programs include

Elite
Turnkey service with customized Audience Development Plan, creation of content & execution of a custom program focused on growth.
  • Consultation to understand the opportunity to expand and develop key aspects of the conference.
  • Brainstorm session with stakeholders
  • Creation of Audience Development Plan & calendar with recommendation for new ideas and outreach to gain additional exposure
  • Custom templates for how to incorporate effective social media
  • Development of suite of creative assets
  • Project management and execution of all promotion and social media posting
  • Regular reporting on progress
  • Monthly calls with dedicated Audience Development Specialist
Premier
Customized Audience Development Plan with Calendar and monthly project management conference calls.
  • Consultation to understand the opportunity to expand and develop key aspects of the conference.
  • Brainstorm session with stakeholders
  • Creation of Audience Development Plan and Calendar with recommendation for new ideas and outreach to gain additional exposure
  • Custom templates for how to incorporate effective social media
  • Monthly calls with dedicated Audience Development Specialist to check in on progress
  • Regular reporting on progress
  • Final report after event concludes showcasing the effort and successes
Associate
Complimentary do-it-yourself toolkit to grow and develop your audience.
  • Audience development toolkit and template access
  • One hour structured discussion audience development and your event
  • Wrap up report including recommendations for new ideas and avenues to expand your reach with social media and other opportunities
   
Or, contact us to create custom plans and individual services based on your needs.